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Offtoa is a tool that produces and analyzes pro forma financial statements for your startup company based solely on your statement of business assumptions. One of the key assumptions will be how much revenue your company will generate by selling its product(s) to the intended market(s). The expression “Modeling Sales” means the set of assumptions that enableOfftoato determine how much revenue you will produce.
Bottom-up techniques:
Many bottom-up approaches exist, including:
Note: Some of the above has been extracted from Davis, A., Will Your New Start Up Make Money?, Scrub Oak Press, 2014.