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using-offtoa:assumptions:revenue-assumptions:sales-model [2016/05/28 14:15] mdavis |
using-offtoa:assumptions:revenue-assumptions:sales-model [2016/09/19 12:58] (current) |
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| - Market and Sales Dollars (or Effort) //to Product//. For each product in each market in each year (or month), estimate how many dollars (or person-hours) will be spent promoting and selling the product, and the relationship between those dollars (or person-hours) and eventual sales revenues. | - Market and Sales Dollars (or Effort) //to Product//. For each product in each market in each year (or month), estimate how many dollars (or person-hours) will be spent promoting and selling the product, and the relationship between those dollars (or person-hours) and eventual sales revenues. | ||
| - | - Market and Sales Dollars (or Effort) //to Customers//. For each market in each year (or month), estimate how many dollars (or person-hours) will be spent promoting and selling the product, and the relationship between those dollars (or person-hours) and customer acquisition. Also predict how much money each customer will spend (and how often and for how long) and how many referrals that customer will make. | + | - Market and Sales Dollars (or Effort) //to Customers//. For each market in each year (or month), estimate how many dollars (or person-hours) will be spent promoting and selling, and the relationship between those dollars (or person-hours) and customer acquisition. Also predict how much money each customer will spend (and how often and for how long) and how many referrals that customer will make. |
| - | **[[faqs:what-are-WAGS|What are WAGs for revenue prediction?]]** | + | **[[faqs:sales:what-are-WAGS|What are WAGs for revenue prediction?]]** |
| - | **[[faqs:what-are-top-down|What are top-down techniques for revenue prediction?]]** | + | **[[faqs:sales:what-are-top-down|What are top-down techniques for revenue prediction?]]** |
| - | **[[faqs:what-are-bottom-up|What are bottom-up techniques for revenue prediction?]]** | + | **[[faqs:sales:what-are-bottom-up|What are bottom-up techniques for revenue prediction?]]** |
| **[[https://www.offtoa.com/wp/factors-driving-sales-start/|What factors drive sales in a start up?]]** | **[[https://www.offtoa.com/wp/factors-driving-sales-start/|What factors drive sales in a start up?]]** | ||
